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Overview

Sales Essentials is designed for sales professionals at every stage of their sales career, from those entering the field to experienced reps looking to sharpen their skills. Through engaging online modules, you’ll build stronger sales presentation skills, sharpen your negotiation strategy, and develop more productive, lasting customer relationships.

Agenda/Schedule

Module 1: Selling Models
Module 2: Ethics and Building Trust in Sales
Module 3: Understanding Buyers
Module 4: Communication Skills
Module 5: Prospecting and Sales Discussion
Module 6: Sales Conversations / Presentations
Module 7: Creating and Communicating Value
Module 8: Earning Commitment
Module 9: Expanding Your Relationship
Module 10: Self-Leadership and Teamwork
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Enroll Now - Select a section to enroll in

Section Title
Sales Essentials
Type
Online, self paced
Dates
Mar 17, 2026 to Dec 31, 2026
Fee(s)
564554E Registration $299.00
Potential Discount(s)

Section Notes

Set up your Canvas Account

This course will utilize the Canvas learning management software to house digital course materials. No paper materials will be provided for this course. If registering with a .edu or .gov email address, please provide a secondary email for Canvas log-in credential set up.

You will receive an email from “Virginia Tech Guest Management Service” with the subject “Virginia Tech Guest Account Invitation.” Use this email to create your “Virginia Tech guest account,” which you will use to log in to Canvas. Your email address will be your log-in name.

If you cannot find this email in your inbox, please try these steps:

  • Look in your spam folder (Click the links for: how to find spam folder in Gmail, how to find spam folder in AOL, how to find spam folder in Yahoo)
  • Search your email for “Virginia Tech Guest Account Invitation”
  • Search your email for “You have been invited to create a Virginia Tech guest account”

After creating your account, it may take 6 hours for your account to become active. You likely will not be able to log in right away.

After waiting 6 hours, go to https://profdev-lms.tlos.vt.edu/ to view your Dashboard. You should see the Sales Essentials course. You can click into that course to proceed.

Can’t remember if you already set up your guest account?

If you can’t remember whether or not you already set up your Canvas/Virginia Tech guest account or if you can’t remember your password, try going to https://profdev-lms.tlos.vt.edu/ and logging in. You may use the “I forgot my username or password” option to recover your forgotten username/password. Your username is your full email address you signed up with in registration.

If you have not received the email from Virginia Tech Guest Management Service to set up your Canvas account within 3 business days, please reach out to Siwen Yin (sy4167@vt.edu) immediately and provide your First Name, Last Name, and an alternate email address.

 

Cancellation Policy: Refund requests must be received 14 calendar days prior to the program start date. A $30 administrative fee will be deducted from all refunds. Requests should be sent by email or by initiating a drop request through the student portal in our online registration system. As an alternative to a refund, you may send a substitute at no additional cost. Please contact us at 540-231-5182 or e-mail cpeinfo@vt.edu to request a substitution. Please note: refunds will not be issued for no-shows or for cancellations received on or after the program start date. In the unlikely event that this program is cancelled or postponed due to insufficient enrollments or unforeseen circumstances, the university will fully refund registration fees but cannot be held responsible for any other expenses, including cancellation or change charges assessed by airlines, hotels, travel agencies, or other organizations.

 

 

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