Session III: Finance, Law, Media, & Communications

As a leader in the field of public works, the ability to understand legal and financial issues and then be able to effectively relate that understanding to the public via many and varied media outlets is a critical skill. This session provides the necessary information and various strategies required to be a professional, ethical, and effective leader in today’s world.

Topic areas covered are:
Public relations
Media relations
Social media
General legal issues
Employment law
Liability and public works
The regulatory process
Roles of local, state, provincial, and federal legislative/executive bodies
Finance and budgeting
Alternative funding strategies
Asset management
Purchasing/inventory management
Stormwater/floodwater management master plan
Business letters/report writing

Applies Towards the Following Certificates/Programs

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